I’ve been puzzling for a while over the best way to make ChapterTracker.com work hand-in-hand with some popular customer relationship management (CRM) software packages. After all, I understand why users might want that kind of integration. Kinda.
Then it hit me…people who refuse to measure their group’s networking performance—because they are primarily concerned about tracking only their own referrals—miss the point! ChapterTracker.com will help you to a certain degree regarding referrals.
But it’s not all about you! There are other people in your networking group.
Not that tracking one’s clients is bad. You have to do that. But tracking your personal referrals and tracking your group’s success is two different matters. The best way to show people you care about them is to keep up with how they’re doing.
Tell me this:
-How much revenue has your appraiser generated for your realtor this year?
-How many referrals has your IT person passed to your web designer?
-Where do you rank in your contribution to the team?
-What 3 group members have received the least revenue this year?
Most people can’t tell me, because they have no way to look those figures up. That’s because they don’t track…because they must not care so much. Ouch.
We can do better, right? Track everyone’s progress…then their (and your) success will be greater.
